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Twitter has long been heralded as a valuable marketing and lead generation system for businesses, and for all practical purposes it is. Business or marketers seek out and follow other people with similar interests or tweet subject matter, and slowly work their way into a relationship which may or may not result in sales. The great thing is, this whole process works in reverse and often to the benefit of the shopper/service seeker.
I have been thinking about switching things up soon webhost-wise, and so decided to tweet about it making sure to contain the key words “web hosting”. Sure enough, within 5 minutes I had the first hosting company contact me in an effort to promote their service and sell me some hosting. Not long after I got a second hit, and then a third. The trick is to turn these marketer’s solicitations into deep discounts and product trials. With just a little pushing and interaction I was able to manage a 10% discount – nothing too much, but it could be much more if you are into haggling and deal hunting. The key is to make yourself the target rather than becoming one at the mercy of a pushy marketer.
And with that, I will try to come up with some content that is a bit less twitterish…
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